When using the Google Keyword Planner I found that monthly searches for `spark serverless`, `spark server`, `spark cloud` and so on range on the miserable hundreds: 100 to 1k.

The same happens for keywords like `sql serverless`. I was thinking on creating a serverless Apache Spark server, cuz nowadays the only relevant result that appears on Google is GCP, but why does it seem to have globally such that poor search volume? Is it just because a handful of customers pay for most of the bills or what?